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Editor's comment 30/10/2019
It’s really encouraging to see some serious ambition presenting itself as a new boutique hotel brand comes to light.
Brothers Mike and Ross Baxter have secured £1.1 million financing for their grandiosely titled House of Gods brand, with plans to expand across the UK.
The BXTR Ltd company has agreed the financing with OakNorth Bank with the intent to grow to five sites over the next three years.
The first House of Gods, a 22-bedroom hotel near Edinburgh’s Royal Mile, will offer a 40-cover cocktail bar "inspired by rock'n'roll's bohemian past".
The brothers are also the force behind the 46-room Baxter Hostel in Edinburgh, which opened in 2014 and the 105-bedroom Kip Hotel in East London.
I look forward to seeing their obvious ambition bear fruit over the next few years.
George Sell, editor
Katie Houghton
Group head of sales: media and events +44 (0)7535 135 116
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