Wednesday 10 February, 2021
Kasa to manage first boutique hotel in Castro, SF
Real estate developer Postcard Properties has announced a partnership with flexible accommodation provider Kasa to manage Hotel Castro, a boutique hotel in San Francisco's Castro District opening in June 2021.
EDITOR'S COMMENT
06/02/21
The convergence between short term rentals and boutique hotels is something we've observed a lot at International Hospitality Media (IHM). It's been accelerated by the pandemic, perhaps as a result of the demand for private, flexible spaces. Kasa is a prime example of this shift with the company announcing yesterday it will manage the first boutique hotel in San Francisco's Castro District.
Kasa, which manages accommodations in over 40 markets across the States, partners with property owners across individual rental units, multifamily buildings and small hotels, to integrate its proprietary technology and takeover operations. During the pandemic, the company has maintained occupancy rates of around 75 per cent - more than double the hospitality industry average.
Boutique hotels, especially those independently owned-operated, have the flexibility to shape the guest experience as per consumer needs, and at a much quicker pace than those associated with chains. Whether this be introducing automated solutions, outsourcing F&B along with other local partnerships, they are in may ways increasingly similar to the professionally managed buildings of short term rentals. I suspect we're going to see other companies like Kasa diversify this year as hotel developers and owners look to protect business and better serve the modern traveller.
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Eloise Hanson News editor
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